Core Leadership

Elegant fundraising event setup showcasing intentional lighting and décor

Does a Theme Belong at Your Gala?

Should your event have a theme, or is it better without one? Themes can elevate an experience, guide planning decisions, and engage guests, but they can also distract from your message if they’re not aligned with your goals. This post explores the benefits and drawbacks of themed events, offers guidance on when a theme makes sense, and shares ways to create impact even without one. The right choice isn’t about trends, it’s about purpose, clarity, and creating an experience that supports your mission.

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Fundraising gala featuring dramatic lighting and themed décor

Your Clients Are Looking for Something Different – Let’s Give Them Ideas

Many nonprofits are questioning whether galas are still worth the effort, citing burnout, low ROI, or outdated formats. In this post, Shannon challenges that mindset and shares creative ways to reimagine the gala experience. From immersive art and interactive theater to bold décor and innovative dining concepts, she explores how organizations can create events that feel exciting, purposeful, and memorable. If your clients are ready for something different, this article offers fresh ideas that spark engagement and drive results.

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A donor participating in a fundraising moment, symbolizing how generosity supports both personal well-being and nonprofit missions

Four Ways Generosity is Good for Your Mission, and for You!

Generosity creates a ripple effect that benefits both nonprofits and the people who support them. In this post, Shannon highlights four research-backed ways giving improves well-being, strengthens social connections, and increases long-term engagement with your mission. Drawing from behavioral science and wellness research, this article explains why generosity isn’t just good for your organization; it’s good for your donors, too. A powerful reminder that giving back creates impact on both sides of the paddle.

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Gala attendees sharing a private moment, symbolizing intentional planning for a successful nonprofit fundraising gala

The Secret to a Standout Gala

If your gala went “fine” last year, but didn’t leave guests buzzing afterward, it may be time for a fresh approach. The most successful events don’t just check boxes; they create meaningful moments that guests remember long after the night ends. In this post, learn the six strategic ways to create a standout event that engages guests, deepens connections, and leaves a lasting impression well beyond the ballroom, for all the right reasons.

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